Earthy new colour palette for VitrA’s Plural bathroom range 

Designer Terri Pecora takes a deep dive into the cleansing, convivial effects of sage, terracotta and stone

Left Image: Orange wall and orange textured floor, orange floor standing wash basin and black spout tap. Right image: beige triangular shaped basin with rounded edges, beige background
(Image credit: vitra.co.uk)

In partnership with VitrA

Colour has emotional and spiritual as well as aesthetic impact, affecting mood and behaviour. With the tones and textures of a bathroom contributing to a sense of calm and wellbeing, VitrA has introduced three new colourways to its sculptural Plural range.

Created in collaboration with the Los Angeles-born, Milan-based bathroom expert Terri Pecora, Plural’s monoblock basins, vanity basins and bowls are now available in Matt Clay Beige, Matt Moss Green and Matt Terra Rossa, in addition to classic, White, Matt White, Matt Taupe, and Matt Black options. Drawing on the natural tones of sage, terracotta and stone, these new earthy hues, explains Pecora, provide an opportunity to personalise the washroom. 

Room with neutral walls and white floor, beige wash basin on a white table top with two black metal legs, silver tap. long oval shape wall mirror reflecting fanned plant leaves, small wooden shelf with circular shaped soaps

(Image credit: vitra.co.uk)

‘The colour palette and textures featured in the new collection are not normally associated with a bathroom environment,’ she says. ‘Plural is very furniture-orientated and aims at making the bathroom a versatile living space where one can spend time, at one’s leisure.’

In their new colourways, the designs could be matched with a complementary palette to transform a bathroom into a vibrant, colourful space, or paired with a more muted palette for the washbasin to stand out as a statement piece. 

Communal bathing spaces and rituals drove Pecora’s design philosophy for the Plural collection. Positioning the bathroom’s original function as a social hub – a space for shared intimacy where people convene to reconnect with themselves, close friends and family, the distinctive collection comprises midcentury-inspired furniture, designer basins and sculpturally complementary WCs. 

Olive green textured floor, olive green wall, olive green wash basin set on four metal legs, dark wood grain bottom shelf, black tap

(Image credit: vitra.co.uk)

Incorporating VitrA’s technologically intelligent details, the collection includes innovative pipe work that enables washbasins to be fitted in any part of the room. Plural washbasins can be positioned away from the wall, even in the centre of the room, allowing for complete design freedom. A wall-hung vertical mirror swings from side to side, allowing shared usage, while Plural basins and vanity basins are adaptively versatile and can be used in combination with bespoke furniture pieces. ‘Plural consists of a group of elements meant to be used together or separately,’ says Pecora.

VitrA bathroom excellence

Founded in 1958 in Turkey,  VitrA is an international bathroom brand that distributes to over 75 countries on five continents. VitrA UK, based in Oxfordshire, has been supplying the UK bathroom market for 30 years. In 2021, VitrA launched its flagship showroom in Clerkenwell, London – a creative hub for architects, designers and thinkers with dedicated areas for product specification, events and workshops. 

INFORMATION

vitra.co.uk

Rosa Bertoli was born in Udine, Italy, and now lives in London. Since 2014, she has been the Design Editor of Wallpaper*, where she oversees design content for the print and online editions, as well as special editorial projects. Through her role at Wallpaper*, she has written extensively about all areas of design. Rosa has been speaker and moderator for various design talks and conferences including London Craft Week, Maison & Objet, The Italian Cultural Institute (London), Clippings, Zaha Hadid Design, Kartell and Frieze Art Fair. Rosa has been on judging panels for the Chart Architecture Award, the Dutch Design Awards and the DesignGuild Marks. She has written for numerous English and Italian language publications, and worked as a content and communication consultant for fashion and design brands.