B&B Italia’s first hotel in Scandinavia is a collaboration with Norway’s Choice Hotel group in the Swedish city of Gothenburg. The Italian label has furnished the Clarion’s 500 rooms with custom pieces as well as classics pieces from the likes of Naoto Fukasawa and Patricia Urquiola. Architects Semrén & Mansson and Oslo-based interior designer Anemone Wille Vage have overseen structural elements like the lobby’s glow-in-the-dark pillars and the irresistible rooftop pool.