Muji, retailer of austere, palette-cleansing design, has returned to its early principles with Found Muji, a new line of un-branded handcrafted household objects from across Asia and Europe. On sale at its first-ever Tokyo store, redesigned by longtime Muji associate Naoto Fukasawa, the collection includes enamelware from France, a dish rack from China, metalware from India and accessories from Thailand - with the most alluring discoveries photo-documented in a lovely self-published book. Of course, the project is not without its contradictions: some 'un-designed' finds have been upgraded to Muji standards. But when the upshot is more business in the hands of local makers and manufacturers, how can we argue?
By: Nick Compton
Pictured: The Found Muji store in Aoyama, Tokyo