Dutch artists Lernert & Sander's idea for this stills and video series for Wallpaper* Handmade 2012, shown in a specially-designed outdoor cinema at our exhibition in Brioni HQ last week, arose naturally from the marriage of Brioni's bespoke craftsmanship and Wallpaper's Handmade theme. 'We like to be playful and have fun, so there is an element of mischief about this film,' they say. 'What better way to showcase the abilities of Brioni's master tailors than to set them the ultimate test of skill with a particularly exacting customer?'
About the collaborators...
Lernert & Sander
Amsterdam-based artists Lernert Engelberts and Sander Plug have been creating commercials, documentaries and installations since 2007. Their aim is to produce works that bring down the barriers between contemporary art and commercial projects; their highly aesthetic and humorous pieces are often aimed at challenging their viewers. www.lernertandsander.com
Brioni was founded in Rome in 1945 and its clothes have since become a byword for cosmopolitan, sophisticated elegance. Twice voted the most prestigious luxury men's fashion brand in the United States by The Luxury Institute, it continues to guarantee excellence in tailoring that makes its wearers 'one of a kind'.
London-based production company White Lodge is a dedicated division of Blink Productions focusing on creating high-end fashion content for leading brands. It helps connect fashion experts and film directors to produce truly innovative and engaging fashion films, installations and events.
To see more unique creations for Wallpaper* Handmade 2012 - from Jouin Manku's atelier on wheels to David Rockwell's Lazy Susan - you'll have to wait till our August issue...