The debut of Giles Deacon at French maison Emanuel Ungaro brought the fashion flock to the towering, all-glass structure, Serre du Parc André Citroën, a building which happens to be owned by luxury rival, Louis Vuitton. Deacon put his own stamp on the setting by erecting an Alice in Wonderland style giant butterfly set that was completely built from fresh flowers.
Surrounding the giant bucolic explosion was a round circle of freshly planted grass, on which the models frolicked, doing things unseemly to their profession: laughing, chatting, and most shockingly, eating Macaroons. Their frothy dresses in plunging silk satin or crunchy 3D floral embroidery were the exact same shades as the Laduree confections being passed around the set.
The entire production was a playground for girls who dream of fairy tales, complete with the Heidi braid headbands and the My Little Pony inspired stuffed unicorn carried by 'model Anna dello Russo, the forever young Japanese Vogue editor.