Ecommerce portal Simple Shape launches today on the premise that ‘that working with good people, making good things, makes good sense’. Using the wise motto as a starting point for her business, founder Helen Osgerby has gathered a carefully selected roster of designers and makers, whose work is linked by a minimalist aesthetic and functional purpose.
‘One of the guiding principles behind Simple Shape is that the things in the collection have all been designed, made and crafted in the UK and Ireland,’ explains Osgerby, whose goal is to sell pieces that celebrate manufacturing skills and design savoir-faire.
The first collection (currently available on the site) includes ceramics by Dove Street Pottery and Elliott Ceramics, stationery from Tom Pigeon’s remote Scottish studio and London printers Esme Winter. Textiles from Irish linen experts 31 Chapel Lane and British Isles-woven blankets by Eleanor Pritchard sit alongside minimal but poetic wooden pieces by Sheffield-based Roanna Wells and Devon’s Rosie Brewer.
The objects in the selection are intended to stand the test of time, and the purpose is for them to ‘age gracefully, wear in, not wear out, and be passed to children and grandchildren.’ Osgerby’s goal is to support and maintain the craftsmanship heritage of the area while celebrating design and function.