Daniel Eatock is a designer with a practised eye, able to switch from big bucks corporate and media branding - the Big Brother Eye, for example - to micro scale personal works that present an unvarnished view of the world. Eatock's work is also bound up in his website, Eatock.com, which solicits photography from like-minded individuals around the world.
As a result, the designer's first monograph has the feel of a carefully curated weblog, with images that revel in juxtaposition and coincidence paired with his own playful works. It also wouldn't be an Eatock project without a slight subversion of the repetitious nature of the printed book - each copy contains a hand-drawn circle, drawn by the designer himself at a marathon session at the printing plant.
INFORMATION
Daniel Eatock, Imprint, Princeton Architectural Press, £30
- Website
- http://www.papress.com


